Rev up your automotive brand’s impact with our expertly crafted multimedia solutions that blend artistry with technology. Our Automotive Project Portfolio showcases photorealistic hero stills, immersive beauty films, and stunning 360/VR experiences designed to captivate audiences and enhance your vehicle’s story. From cutting-edge driving sequences to interactive real-time configurators, we transform complex automotive features like ADAS and EV technology into engaging narratives that resonate with consumers.
Our services extend far beyond traditional marketing; we create emotional connections through powerful visuals that depict your vehicle’s essence, whether it’s on a city street or rugged terrain. By leveraging state-of-the-art tools like Unreal Engine and Substance 3D, we achieve pixel-perfect metal and lifelike motion that truly brings your brand to life. With customizable content that spans TV commercials, social media, and live events, your message will reach consumers wherever they are.
Catering to every segment of the automotive landscape, from luxury passenger cars to commercial fleets and motorsport teams, our comprehensive approach ensures that your brand stands out in a crowded marketplace. Let us help you navigate the future of mobility with breath-taking storytelling and innovation that drives results.
– Photoreal hero stills and family line-ups
– Beauty films: full-CG, hybrid live-action + CG, cutdowns
– Driving sequences, terrain swaps, and season/local variants
– Feature explainers: ADAS, EV, HMI, connectivity, sustainability
– Real-time configurators: web, showroom, and mobile AR
– 360/VR experiences, virtual show stands
– DOOH and social toolkits, bumper ads, aspect/localizations
– CGI pack shots, colour-and-trim lookdev, material studies
– Interactive HMI demos and in-car UX prototypes
– Environment creation: cities, tracks, deserts, snow, rain FX
– TVC, online video, DOOH, OOH, print
– Brand sites, e-commerce, and dealer/showroom screens
– WebGL/streamed real-time configurators
– Live events: auto shows, press days, investor keynotes
– Social platforms and performance marketing
-Initial Consultation: Discuss project goals, target audience, and brand messaging. Identify specific visualization needs and deliverables.
– Concept Development: Create storyboards and visual style guides. Develop initial concepts for visuals, identifying key features to highlight.
Asset Collection: Gather necessary assets, including CAD files, images, and brand guidelines. Conduct research on specific automotive technologies and performance metrics.
– Model Creation: Develop photorealistic 3D models of vehicles, ensuring accurate representation of details. Apply colour and trim variations as per client specifications.
– Environment Design : Create immersive environments that align with the project theme—urban areas, off-road terrains, etc. Integrate weather effects and dynamic elements to enhance realism.
– Animation and Motion Design: Produce driving sequences, feature explainers, and beauty films with fluid, lifelike motion. Use dynamic camera angles and angles to tell an engaging story.
– Interactive Elements: Design real-time configurators for web and AR applications to enable user interaction. Incorporate 360/VR experiences where applicable.
– Post-Production: Edit visuals, refining colour grading and adding effects. Implement sound design and voiceovers when necessary.
-Client Review and Feedback: Present the initial draft to the client for feedback. Make adjustments based on client input to ensure satisfaction.
– Final Delivery: Deliver all final assets in required formats for various platforms (TV, social media, websites). Provide support for implementation.
– 3D/Real-time: Unreal Engine, Unity, Maya, 3ds Max, Blender, Houdini
– Render: V-Ray, Redshift, Arnold, Octane
– Surfacing/Materials: Substance 3D, custom automotive paint shaders
– Scan/Plate: RealityCapture, LiDAR, HDRI capture kits
– Comp/Finish: Nuke, After Effects,
Drive Your Vision Forward: Connect with Us to Ignite Your Automotive Project!
At Imaginar, we believe that every vehicle has a story waiting to be told. With our cutting-edge multimedia solutions, we’ll help you craft compelling narratives that highlight the essence of your brand and resonate with your audience. Whether you’re launching a new model, showcasing innovative technologies, or creating engaging digital experiences, we’re here to elevate your automotive project.
Get in touch with us today to discuss how we can turn your ideas into stunning visuals and immersive experiences that drive results. Together, let’s navigate the future of automotive storytelling and captivate consumers like never before!
If you have an upcoming Automotive project we would love to hear from you
Would you like more information on our Automotive Services
If you have an upcoming project you would like to discuss, we would love to hear from you
