PROJECT

Mahindra Unlimit India Event and Marketing Visuals

PROJECT

Mahindra Unlimit India Event and Marketing Visuals

Project overview

Dynamic visuals for electrified vision of the future

For this project we partnered with Agency Dusted to produce a range of Event and Marketing Visuals for Unlimit India, the landmark event where Mahindra unveiled its production-ready EVs to a global audience.  The aim was to produce dynamic visuals. Kinetic energy. And future-focused storytelling that connected Mahindra’s past to its bold, electrified vision for the future.

THE BRIEF

Ignite Anticipation, Go Global

Create strategic teasers that introduce key innovations, sustain curiosity, and culminate in a powerful reveal. Assets must be modular for TV ads, large format event screens, and mobile-first platforms, ensuring consistent branding and high impact across all channels and aspect ratios.

 

THE PRODUCTION

From Max to Unreal: Real-Time Filmcraft

Hard-surface modelling, surfacing, and lookdev of BE6e and XEV9e in 3DS Max, then sequencing in Unreal Engine. We handled rigging, animation, Lumen lighting,  environments, cinematic cameras, and FX. Colour, clean data prep, and a template-based editorial pipeline enabled fast versioning for 16:9, 9:16, and 1:1.

TEASER 1

TEASER 2

TEASER 3

THE OUTCOME

A Cohesive Launch-Ready Teaser Suite

Three polished teasers delivered as TVC masters plus social cuts—driving excitement, aligning event and broadcast touchpoints, and reinforcing Mahindra’s electric vision with agile, platform-optimized storytelling.

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If you have an upcoming project you would like to discuss, we would love to hear from you. Send us a message or book a call.

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